Discovering the “What” of Starting a Business




Discovering the “What” of Starting a Business

Here are some steps you can take beginning with the idea phase, then starting a side hustle, and finally taking the leap to be your own boss.

You know you want to be your own boss, but you don’t know exactly what kind of business you should start. Now what?

Here are some steps you can take beginning with the idea phase, then starting a side hustle, and finally taking the leap to starting a business.

Please visit my page every week to learn about this.

Do some serious soul-searching

In one of my previous blogs, preparing to be your own boss, I talk about the importance of knowing yourself. If you’ve been working in the Corporate call “the what” of starting a business, you need to connect to those activities that make you who you are. In other words, your authentic self. A common mistake people make is that they look outside of themselves for answers when the answers are within. The only way to get to those answers is to find some quiet and stillness amid these frantic lifestyles we lead. For you, that might mean going out in nature once a week, meditating or going to yoga class—whatever works for you. The key is to recognize that the mind is like a body of water. When it’s turbulent and choppy, you can’t see anything, yet when it’s still, it almost looks like glass and everything becomes clear. In my opinion, this is the most critical phase because it serves as the foundation for everything that follows.

Ask yourself questions like:

·       What are my gifts?

·       What are my values?

·       What are my priorities?

·       What do people compliment me on?

·       What gets me excited?

·       What activity can I do for hours and lose track of time?

·       What would I rather be doing that I’m not doing now?

·       What does my ideal life look like?

·       What legacy do you want to leave behind?

·       Why do you want to start a business?

·       What does success mean to you?

·       What would you do if you had all the time and money in the world and knew you couldn’t fail?

·         Turn that self-knowledge into business ideas

·         Once you have a good sense of your purpose, values and who you are, start turning that information into potential business ideas. When I went through this phase, I realized that I enjoy connecting with people on a personal level, mentoring and helping them grow personally and professionally–which led me to coaching. Is there a need for a business doing one or more of the things that you’re good at? Many would-be entrepreneurs conceive business ideas out of pain points or things that they see lacking in the marketplace. By figuring out how to solve the problems that you or someone else has, world for a while, chances are you’ve become more disconnected with the things that really bring you true joy and meaning. In order to get to what I

you may be able to come up with a brilliant idea that fills a specific gap in the market. It also helps to have a personal connection to your purpose so that you can devote the amount of time and energy it will take to get the business off the ground

Talk to people, test the idea, start a side hustle

 The next step is the research phase. Go online, network, and reach out to people in the field you’re thinking about pursuing to see if it really is all that you imagine it to be. When I looked into coaching, I decided to talk to coaches and hire a coach for myself. That’s when I had my breakthrough. Try testing the idea by asking your friends and relatives if it would be a product they would buy or a service they may be interested in. Check to see if you might require some additional education or certifications. You may be able to find a way to complete those in the evenings and on weekends while you’re still planning your Corporate escape.

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