How to get Facebook traffic to your business and retain it forever.
How to
get Facebook traffic to your business
and
retain it forever.
What
makes a great ad that is holy-guacamole gorgeous and high-performing
Each ad
needs to stop people from scrolling on by and to pique interest in what you
have to say enough to compel a click through to your landing page. That means
that your ad needs to be cleverly architected just right to make a powerful
pitch
But how
do you do that?
The best
Facebook advertisers don’t magically know what will work for their
audience (though... that would be cool.)
Instead
they build that knowledge by testing lots of different strategies and seeing
what sticks. They try out different approaches, see what works, and pay
attention to the results
All of
these real-world, handpicked examples contain both the beauty (art &
copy) and the brains (strategy) that make a great Facebook ad. Use them to
inspire your next campaign, see what works, and do more of what your
audience loves.
Grabbing
people’s attention and getting them to take action means giving them something
fresh, new, and slightly unexpected. Sometimes the best, most innovative ideas
come from looking outside your industry for inspiration
The next
time you’re crafting a campaign, here’s what we recommend:
1. Define
your offer
2. Craft
your high-converting landing page
3. Do an
outrageously persuasive ad
4. Review
your Facebook ad & landing page copy to
ensure both your message & your design are aligned
You
invest your time & money to capture web traffic with a Facebook ad.
If you
send people to a home page, a static web page, or your Facebook business page,
you’re 1) confusing people and 2) burning through your budget. Squeeze more
success from your ad by sending traffic to a dedicated landing page.
Ads that
point to your home page, a cluttered catalogue, or your Facebook business page
will leave your audience totally confused about what to do next.
Continuity
+ Clarity = Conversion
Pair each
ad with a unique page so that your traffic:
• Sees
what they expect to see • Trusts that you delivered the content you promised •
Knows what action to take next • Converts!
What
Makes a Great Ad
The ads
that melt-your-heart and win your business are the ones that are
carefully built from the ground up.
Here are
what we consider to be the top five factors.
Relevancy
If your audience doesn’t care, they won’t act. Target your audience &
align your message to their needs & wants.
Appeal
Visual ads are more likely to be shared & remembered. Chose designs with
stopping power that resonate with your audience.
Clarity
Vague messages are easy to walk away from. Get down into the nitty-gritty of
your offer and use a clear call to action.
Harmony
Ad copy should address both rational and emotional triggers that get people to
click (by balancing of features & benefits).
Consistent
Reduce frustration by aligning your ad with a unique landing page that reinforces
the ad’s message and delivers on its promise.
How to
retain that traffic for your business is email marketing.
Sent that
traffic through a opt-in page or landing page and capture the name and e-mail
of the customer. So that you can send messages again and again to sell more
products.
Click the
link below to learn
How To
Build An Opt-In Page That Converts
How to
give free gift /bribe to get name and email address, Not All Giveaways Are
Created Equal
How To
Monetize Immediately With The Thank You Page
How to
Automated Emails (& The Best Way To Use Them)
Remember
Traffic: The Lifeblood Of Every Business
So click the link to get instant access. 5 videos with step by step instruction
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