Free tips to earn money from home fast

The Importance of Email Marketing and Digital Marketing Strategy for Your Brand Have you ever opened a marketing email and not immediately recognised what company it’s from or the purpose of the email? It has no sales pitch or story or maybe it doesn’t even match their website? Sometimes it’s not their fault, they test their emails on desktops but don’t realise their emails don’t render correctly on mobile, the device that the majority of people now open emails on. Believe it or not, some companies don’t even use email marketing and have no idea of the opportunity they are missing out on. Fundamentals of Email Marketing and Digital Marketing Strategy include an optimised website and great emails, even mobile-friendly ones. Said to have the biggest ROI and be the most cost-effective form of digital marketing, email offers a direct form of communication allowing you to keep a constant touchpoint on all customers. 94% of us use email. Convenient, personal and instant, it’s no wond...

6 Lessons Digital Marketers Can Learn From Emerging Markets 1. To be mobile is to be relevant At the start of a new decade, if there is one thing we can say for certain, it’s this: Smartphones are eating the world. 2. Adopt native content If you wanted to promote a liquor brand, what would your marketing mix look like? If you had the budget, you’d probably start with a TV campaign. That would be the foundation of your campaign. Then you’d get some celebrities and influencers roped in, maybe do a small print run, and then jump on social media. In emerging markets, the playbook is often different. For starters, TV never truly took roots in a lot of these markets. Since users jumped straight to digital platforms, digital channels are substantially more mature 3. Think beyond the conversion What does a food delivery app have to do with cooking shows and celebrity chefs? We are constantly looking for new ways to  engage  our users around food… this presen...

How effective is video marketing? Video marketing has become one of the most important communication techniques and online marketing departments of any company in recent years. The purpose of video marketing is to attract the attention of users and / or potential buyers of a brand or service through the use of video, with a focus on promoting brands, services or products on any digital channel, to be a way of providing content for any company content marketing strategy. Video is one of the most viewed and searched content on the internet, and this trend is growing at a confusing pace from year to year. Internet users consume online video and demand it more than ever before, not only to watch it at home, but also through their mobile devices (cellphones and tablets), where their consumption has more than doubled compared to last year. And the upward curve continues. It is very difficult, or almost impossible, to browse social networks for a few minutes and not find videos. ...

What Colleges Can Learn From Online Retail This Holiday Season This holiday season, we’ve been thinking back to simpler times—long before Cyber Monday were a thing or the Internet was in widespread use. Back then, holiday shopping often meant mail-order catalogues—poring over the pages, and circling and dog-earing our favourite gifts—then sending away for them weeks in advance. The holiday catalogue was valuable in its day because it brought all of a retailer’s offerings into the view of a consumer anywhere, provided that consumers picked up the catalogue and flipped through hundreds of pages. But by today’s standards, that approach sounds pretty inefficient, if not archaic, for both the retailer and the consumer. In an era of online shopping, digital marketing and personalized recommendations, retailers collect data on their prospective customers, deliver targeted marketing messages, recommend products based on purchase histories and other factors, and update product supplies...